The operational
* Development of integrated marketing and internal/external communication campaigns.
* Constant monitoring of execution at all points of contact.
* Continuous adjustment based on feedback and results
The Integration
* Strategic Communication:
* Alignment of corporate speeches with commercial speeches
* Crisis prevention management
* Human Management:
* Brand ambassadors
* Employer Branding
* Reputation and Social Responsibility:
* Public Relations and Media:
* Legal and compliance
* Sales